SAINT LAURENT BABYLONE BUILDS UPON THE SAINT LAURENT RIVE DROITE PROJECT, WHICH WAS PREVIOUSLY LAUNCHED IN THE FORMER PREMISES OF COLETTE.
MUCH LIKE ITS PREDECESSOR, SAINT LAURENT BABYLONE AIMS TO BE A TRUE TEMPLE OF CREATIVITY, OFFERING ALL LOVERS OF ART, FASHION, AND CULTURE A SPACE DEDICATED TO DISCOVERY AND EXPLORATION, THUS MAKING IT A MUST-VISIT DESTINATION.
Saint Laurent, the emblematic luxury fashion Maison under the umbrella of Kering Group, is about to flip a new chapter in its cultural saga with the opening of its latest venture: Saint Laurent Babylone, a hybrid haven of literature and tunes nestled in the heart of Paris.
After dipping its toes into publishing, music, and even cinema with the launch of Saint Laurent Productions in 2023, the luxury powerhouse is now donning a new hat – that of a purveyor of printed and sonic delights. Located in the chic 7th arrondissement, Saint Laurent Babylone is not your average bookstore. It’s more of a cultural playground, a curated cornucopia of rare books, vintage vinyl, arresting photographs, and other eclectic objets d’art.
But why “Babylone,” you may ask? Well, it’s a nod to the historical dalliance between Yves Saint Laurent, Pierre Bergé, and the bohemian spirit of the Sèvres-Babylone district. You see, back in the day, this was their stomping ground, where art, intellect, and the avant-garde held court – and now, Saint Laurent is channeling that vibe with its latest venture.
Gone are the racks of haute couture; in their place, you’ll find shelves lined with literary treasures handpicked by none other than Anthony Vaccarello, Saint Laurent’s creative maestro. From rare tomes to out-of-print albums, this is a collection that speaks volumes (pun intended) about Saint Laurent’s commitment to pushing boundaries and celebrating creativity in all its forms.
But wait, there’s more! Saint Laurent Babylone isn’t just a static space for silent contemplation; it’s a living, breathing hub of cultural exchange. Picture DJ sets, author readings, and maybe even the occasional impromptu performance – all set against the backdrop of Saint Laurent’s signature style and flair.
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