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LOEWE’S FIRST MAJOR EXHIBITION, “CRAFTED WORLD,” SERVES AS A VERITABLE TABLEAU VIVANT, ENTICING GUESTS TO INTIMATELY CONNECT WITH THE BRAND’S RICH HERITAGE AND VISIONARY ETHOS.

IT OFFERS A PROFOUND GLIMPSE INTO THE SOUL OF A BRAND THAT TRANSCENDS MERE FASHION, EMBODYING THE VERY ESSENCE OF LUXURY AND REFINEMENT.

LOEWE, the illustrious Spanish fashion house, is set to unveil its first major exhibition, “Crafted World,” at the prestigious Shanghai Exhibition Centre on March 22, 2024. This immersive experience promises to embark visitors on a journey of 178 years of creativity, innovation, and dedication to the art of craftsmanship.

Under the discerning eye of creative luminary Jonathan Anderson, “Crafted World” beckons visitors on an enchanting voyage through the annals of LOEWE’s storied past. From its humble origins as a collective of master leather artisans in Madrid to its present-day status as a paragon of global luxury, the exhibition traces the brand’s evolution with exquisite detail and unrivaled elegance.

Spanning an expansive 1600 square meters, “Crafted World” offers a sensorial feast for the senses, transporting guests from the sun-drenched landscapes of Spain to the hallowed halls of Parisian haute couture. Through a curated selection of rare artifacts, evocative artworks, and iconic designs, visitors are invited to immerse themselves in the creative tapestry that defines the essence of LOEWE.

At the heart of the exhibition lies a celebration of craftsmanship, collaboration, and community. From the intricate handiwork of Indian ribbon makers to the timeless artistry of Chinese bamboo weavers, “Crafted World” showcases the extraordinary talents of artisans from around the globe, each contributing to the timeless allure of LOEWE’s creations.

As a testament to its commitment to accessibility and inclusivity, “Crafted World” extends an open invitation to all who seek to revel in the beauty of artistry and innovation. With free admission for all, the exhibition beckons visitors to embark on a journey of discovery and inspiration, forging connections that transcend time and place.


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