Kim Jones and KAWS Return with a Vibrant Pop Art Capsule
January 6, 2025 – Luxury Retail, Dior X KAWS Capsule
Kim Jones, Dior Homme’s Creative Director, has once again joined forces with KAWS, the renowned New York-based pop artist, for a new capsule collection. This partnership, their first since the iconic Dior Spring 2019 debut, brings together Dior’s timeless elegance and KAWS’ contemporary, streetwear-inspired style. Launching in early January 2025, the collection is a vibrant ode to Pop Art, luxury, and playfulness in every piece.
The “Dior X KAWS” capsule collection radiates energy with a palette of red, black, white, and pops of neon yellow and green. Sporty yet refined. Stylish versatile pieces on the streets as they are on the runway. The capsule includes quilted jackets, embossed cardigans, and tailored shirts, paired with oversized track pants, Bermuda shorts, and classic white tees.
While the accessories reimagine sneakers, bags, and playful additions like scarves, jewelry, and even a snake-inspired reinterpretation of Dior’s iconic logo. The Chinese zodiac’s symbol for 2025, the serpent, winds through the collection.
A Pop Art Masterpiece
The highlight of this collaboration is the playful incorporation of KAWS’ artistry. Known for his roots in graffiti and skate culture, KAWS brings a fresh, youthful energy to Dior’s refined menswear. The iconic “CD” logo is reimagined with slithering snake motifs, while varsity jackets and wool-cashmere blousons feature bold, eye-catching designs that capture the spirit of Pop Art.
Kim Jones, reflecting on the collaboration, shared, “KAWS is incredible as a person and an artist. It was a pleasure working with him in 2019, and I thought it was the perfect moment to revisit this partnership.”
Dior’s collaboration with KAWS is part of a larger tradition of bridging luxury fashion and contemporary art. With previous partnerships involving Takashi Murakami and Pharrell Williams, Dior continues to lead the way in merging artistic vision with high-end design.
Available in Dior boutiques since January 2, 2025, the collection ranges from €270 for a tie to €8,800 for a varsity-style blouson.
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