IMMERSE YOURSELF IN THE PARIS OLYMPICS: DISCOVER EXCLUSIVE POP-UP EXPERIENCES FROM MELISSA, GUESS JEANS, HELLO KITTY, PALLADIUM, AND SUNDEK ACROSS THE CITY As the countdown to the Paris Olympics begins, fashion and accessory brands are seizing the moment with seasonal pop-ups to captivate the influx of international tourists flooding the French capital. From Melissa to Guess Jeans, Palladium to Sundek,…
AT MILAN FASHION WEEK, SUSTAINABILITY AND ITALIAN CRAFTSMANSHIP WERE FRONT AND CENTER. THESE EMERGING BRANDS STOOD OUT BY PERFECTLY MARRYING ITALIAN ARTISAN CRAFT WITH ETHICAL PRACTICES AND ENVIRONMENTAL RESPONSIBILITY. This Milan Fashion Week, a new wave of designers emerges, committed to sustainability and Italian craftsmanship. These brands harmoniously blend Italian design with a focus on ethical practices and environmental responsibility,…
THE FALL/WINTER 2024/25 FASHION TRENDS, AS UNVEILED IN PARIS AND MILAN, EMBRACE A SHIFT TOWARDS UNDERSTATED LUXURY WITH SUBTLY REINVENTED CLASSICS. DENIM SUITS, VELVET FABRICS, AND THE REVIVAL OF THE DUFFLE COAT MARK KEY HIGHLIGHTS, WHILE GRANDPA STYLE SEES A RESURGENCE WITH VINTAGE CARDIGANS AND PULLOVERS. Against the backdrop of a challenging economic landscape and escalating geopolitical tensions, fashion designers…
GEMY MAALOUF, A LEBANESE FASHION DESIGNER, REDEFINES ELEGANCE WITH HER ACCESSIBLE COUTURE AND VISIONARY DESIGNS. INSPIRED BY THE BAROQUE ERA, HER PREFALL 2024 COLLECTION EPITOMIZES GRANDEUR AND SOPHISTICATION, BLENDING RICH TEXTURES AND MUTED TONES FOR A TIMELESS ALLURE. In the dynamic world of fashion, one name stands out for its unwavering commitment to authenticity, trust and precision craftsmanship: Gemy Maalouf.…
THE MONCLER X ROC NATION COLLABORATION, LED BY JAY-Z, COMBINES LUXURIOUS ALPINE AESTHETICS WITH A NEW YORK VIBE, FEATURING MODULAR PIECES FOR VERSATILE STYLE. THE COLLECTION FEATURES CHIC MONOCHROME ENSEMBLES WITH TOUCHES OF VIBRANT ORANGE, EMBODYING THE FUSION OF HIGH FASHION AND URBAN ATTITUDE. WITH A NOD TO MUSIC, ART AND STORYTELLING. When luxury European fashion meets the unmistakable vibe…
WHETHER YOU’RE HITTING THE SLOPES OR SIMPLY SAVORING THE ALPINE AMBIANCE, GUESS INVITES YOU TO EMBRACE THE MAGIC OF WINTER IN STYLE. Guess, the American label, is bringing its signature style to the snowy peaks of Europe with an immersive retail experience in three premier ski resorts: Cortina in Italy, Zermatt in Switzerland, and Hochzillertal-Kaltenbach in Austria. Following its successful…
BORSALINO X ELIE SAAB: MORE THAN A CREATIVE DIALOGUE BETWEEN FEMININE SILHOUETTES AND METICULOUS SAVOIR-FAIRE, THE INSPIRED PARTNERSHIP IS A MANIFESTATION OF THE RELENTLESS PURSUIT OF EXCELLENCE AND EXPRESSIONS OF BEAUTY. Renowned Lebanese couturier Elie Saab and legendary Italian milliner Borsalino have embarked on a unique partnership, giving birth to an exclusive capsule collection. This luxury collaboration sees Elie Saab…
ARE YOU A FAN OF COLORS? THEN THE MARNI X NO VACANCY INN COLLECTION WILL DEFINITELY BE YOUR SUMMER ESSENTIAL! Get ready for a summer filled with artistic expression and bold fashion choices as Marni, the renowned Italian fashion house, joins forces with No Vacancy Inn, a collective of versatile artists. This collaboration delivers a collection that redefines beachwear and…
OLIVIER ROUSTEING AND BEYONCÉ TEAM UP TO CREATE A UNIQUE COLLECTION INSPIRED BY THE SINGER’S LATEST ALBUM RENAISSANCE, BLENDING FASHION AND MUSIC IN A TRULY AUTHENTIC COLLABORATION. In an unprecedented move, Balmain’s artistic director Olivier Rousteing has joined forces with pop icon Beyoncé to create a haute couture collection inspired by her latest album Renaissance. The collection features sixteen unique…
MARCO DE VINCENZO UNVEILS ETROPÌA PROJECT FOR ETRO WITH A FAIRY-TALE CAMPAIGN AND A SERIES OF POP-UPS AND ACTIVATIONS WORLDWIDE Since taking over as the lead designer at Etro in June 2022, Marco De Vincenzo has been transforming the image of the iconic Italian luxury brand through his visionary Etropìa project. With the launch of his first advertising campaign for…