In an unprecedented move, Balmain’s artistic director Olivier Rousteing has joined forces with pop icon Beyoncé to create a haute couture collection inspired by her latest album Renaissance. The collection features sixteen unique pieces, each corresponding to a track on the album, and is the result of a five-month collaboration between the two designers.
Rousteing explains that he was inspired by Beyoncé’s latest release, which features house, electro, and funk sounds and was her first solo album in six years. He began designing outfits inspired by the record and the singer’s preferences in terms of colors, cuts, fabrics, and accessories. Once the sketches were developed, he proposed a real, authentic collaboration to Beyoncé, asking her to take on the role of codeigner for the Renaissance Couture collection.
Starting in September, Beyoncé, her stylist Marni Senofonte, Rousteing’s Balmain creative team, and the designer himself worked together for five months, exchanging hundreds of WhatsApp, Zoom, and email messages. In January, Rousteing and his team flew to Los Angeles to work full-time for ten days with Beyoncé and Senofonte on all the finishing touches, additions, fittings, shoots, and alterations.
The result is a glamorous and futuristic collection, featuring ultra-elegant dark outfits alongside more delirious and sculptural models with precious details such as feathers, metal elements, lurex, and crystals. The last look, inspired by the track “Summer Renaissance,” is entirely made from silver threads and beads, showcasing the innovative and unique approach of this truly authentic collaboration.
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