A Three-floor Paris Flagship Transforms Arabica Into an Experience of Culture and Ceremony.
July 24, 2025- Bacha Café Paris
A rare Arabica fragrance now lingers on the most famous avenue in the world. Bacha Coffee, founded in 1910 inside the majestic Dar el Bacha palace in Marrakech, arrives in Paris with its first European flagship. At 26 avenue des Champs-Élysées, the maison unveils 1,500 square meters across three floors, rewriting how the capital experiences coffee. Neither café nor boutique, it is a palace of rituals where every detail—from roasted beans to carved décor—places coffee at the crossroads of culture and sensory art.
The flagship draws you into a visual narrative that bridges Marrakech and Paris. The architecture honors Dar el Bacha, the legendary palace where intellectuals and artists once gathered over coffee. Checkerboard floors lead to carved wooden screens and geometric latticework. Ochre and crimson accents echo Morocco’s warmth. The atmosphere feels opulent but never heavy, transporting you into an imagined Orient without leaving the Champs-Élysées. And in a city saturated with global coffee chains, this space insists on another pace—ceremonial, slow, and theatrical.
Inside Bacha Coffee
On the first floor, five lounges with 100 seats invite a different rhythm. Velvet banquettes, subdued light, and ornate detail set the stage for an unhurried tasting. Golden swan-neck pots brew coffee through slow extraction and arrive poured at the table with near-liturgical precision. Pastries appear dusted with spice, while French classics are reimagined with coffee infusions. Afternoon service becomes a ceremony—silence, aroma, and taste converge into the rarest luxury: time itself.
The takeaway counter breaks every Parisian convention. Designed like a fragrance bar, it delivers drinks customized to order. Hot or iced, each coffee arrives crowned with Tahitian vanilla chantilly, finished with raw sugar and a reusable glass straw. Alongside, croissants—both sweet and savory—create a playful French-Moroccan dialogue. Here, nothing is accessory. Every detail reflects Bacha Coffee’s philosophy: the smallest gesture can turn routine into ritual.
For Paris, Bacha Coffee presents a limited edition: I Love Paris Coffee, illustrated by Moroccan artist Mehdi Qotbi, president of the Fondation Nationale des Musées du Maroc. The Arabica blend, alive with notes of wild berries and forest nuts, comes in a lacquered double-lidded box, paired with a matching artist’s tote. Numbered and exclusive to the Champs-Élysées flagship, it is more than coffee—it is a collector’s object, fusing craft, art, and memory.
Bacha Coffee Paris
📍 26 avenue des Champs-Élysées, 75008 Paris
🕙 Open daily, 10 a.m. – 7 p.m.
For more eco-luxury lifestyle updates, follow our Instagram. Want insider access? Contact us to join our VIP network for exclusive invites, upgrades, and more.
