Experience the Anti-aging Power of Château D’yquem’s “golden Grapes” in Dior’s New High-perfumery Skincare Collection.
In the realm of luxury skincare, Dior’s L’Or de Vie skincare collection emerges as a masterpiece of craftsmanship and science. Sourced from the legendary Château d’Yquem vineyard in Bordeaux, this line taps into the power of “golden grapes” that possess extraordinary longevity. Known for its wines that age with unmatched grace, the vineyard now lends its magic to Dior’s most exclusive skincare range yet. The result? A collection designed to provide a visible, age-defying radiance rooted in natural purity and enhanced through cutting-edge science.
At the heart of this collection is Dior’s Golden Drop Longevity Technology. This breakthrough activates collagen production, visibly enhancing skin firmness, radiance, and smoothness after just one application. Additionally, the formula includes powerful proteins associated with longevity. As a result, the L’Or de Vie line breathes new life into the skin, leaving it feeling as refreshed and renewed as the golden grapes themselves.
THE STORY BEHIND CHÂTEAU D’YQUEM AND DIOR’S HERITAGE
The 400-year-old Château d’Yquem vineyard is celebrated for its wine’s unique microclimate and rare Botrytis cinerea fungus. This fungus transforms each grape into a concentrated blend of sugars and nutrients, creating an ingredient with intense restorative properties. Dior has captured the essence of these golden grapes, preserving their anti-aging potential within L’Or de Vie. This dedication to heritage, nature, and luxury connects Dior’s commitment to France’s cultural heritage and scientific innovation, providing a link between past and present.
UNIQUE SKINCARE RITUAL
The L’Or de Vie collection includes a complete skincare ritual: a serum, eye and lip contour cream, day and night creams, and a revitalizing lotion. Each product is formulated to visibly reduce signs of aging, rejuvenating the skin to reveal its natural luminosity. The brightening effect, combined with powerful hydration, transforms skin’s texture and appearance over time, creating a feeling of indulgence with every application.
For those seeking the ultimate experience, Dior offers the L’Or de Vie Le Ceremonial Vintage set, priced at $3,200, which features a limited-edition serum crafted from Château d’Yquem’s 2003 harvest. Each drop of this serum holds the essence of that year’s vineyard bounty, symbolizing nature’s cycle captured at its peak. Dior also presents a select number of La Crème jars in hand-blown Murano glass by French artist Aristide Najean, a true collector’s piece for those with a taste for artistry and exclusivity.
WHERE TO FIND L’OR DE VIE
The L’Or de Vie collection launches in September 2024, exclusively available at Galeries Lafayette Champs Elysées, La Samaritaine, the Bvlgari Hôtel, and the Dior Boutique on the Champs Elysées.
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